Nicki Minaj- Anaconda
Using Tim O’Sullivan’s narrative theory; which states that
every media text tells the audience some kind of story. The lyrics in the song
tell a story throughout. In the first verse it is noticed that anaconda is
referring to the buttocks. Whereas in the second verse, more of the narrative
is established. Throughout the verse Nicki sings about a boy from Detroit buys
her designer clothing from money he earned selling drugs; this suggests that
Nicki has a pimp.
Within media, it is argued that there are 3 different
aspects of music videos. These are performance, narrative and abstract. This
video is only performance based as it just features the artist dancing/twerking
and showing her behind to the audience. Nicki Minaj is known for her sex appeal
and flaunts her behind often as it is globally recognisable.
This video lacks any kind of verisimilitude within the
diegesis. It is extremely rare that you would find a large number of scantily
clad women dancing in a sexual manner in the middle of a jungle. Additionally,
as a person, Nicki Minaj is viewed as a fantasy figure. This links to Laura
Mulvey’s male gaze theory. This theory suggests that women within the media are
represented sexually and that the media is viewed from a straight male’s
perspective. The theory certainly applies when watching this video as women are
viewed as sexual objects from start to finish in the media text. Women would
argue that this video gives them a bad name as they are just viewed as sexual
objects, they would suggest that they should be able to have control and
success throughout dressing and performing whilst scantily clad.
In narrative theory it is said that there are three types of
relationship between song content and narrative content; these are illustration,
amplification and disjuncture. When applying this to the anaconda video the relationship
type is amplification. This is because the narrative whilst inspired by the
song adds a narrative element to complement the themes. For example, the song
is about how women’s sexuality is powerful over men. This is injected into the
narrative through the vast use of close ups on women’s sexually prominent body
parts such as their legs, bums and breast. It can be argued that the video is
used for the purpose of gaining male attention; rather than the genre’s
intended audience of young females.
Levi-Strauss’ binary oppositions are implemented in the
video; the key oppositions put across are men vs women and rich vs poor. The
men vs women opposition is the one shown more often as women are not only
represented as objects, which in some cases people would suggest this is a
weakness, however in the lyrics Nicki is singing about how her sexuality can
influence and control a man. She even suggests that control over men gained her
wealth. At one stage of the song, Nicki sings “Real country ass nigga, let me
play with his rifle, Pussy put his ass to sleep, now he calling my NyQuil”. Vicks
Nyquil is a medication that will help you sleep through the night. Therefore
Nicki is suggesting that after engaging in sexual activity, the male just goes
to sleep; this implies that men only want women for sexual reasons and after
they have been used they just let them go.
No comments:
Post a Comment